TENGWANG TOWER

Bringing a Cultural Landmark into Everyday Life.

In collaboration with Tengwang Tower, we developed a collection of cultural products inspired by the pavilion's architecture, history, literary heritage and enduring cultural legacy.

From Landmark to Creation

Tengwang Tower is more than an architectural landmark. It is a cultural symbol shaped by centuries of history, literature and artistic expression.

We explored the pavilion from multiple perspectives—from its architectural details and historical stories to the poetry and cultural memory associated with it—and translated these elements into contemporary products.

1 Iconic Cultural Landmark

3+ Cultural Themes

X+ Cultural Elements

5 Product Categories